Sabrina Carpenter Chooses Pringles “Petals” for Her Debut Super Bowl Ad
By Website Content Manager
PEOPLE is the first to unveil the pop star’s role in the campaign, along with a sneak peek of the ad’s teaser video.
The Big Game Is Getting Extra “Short n’ Sweet”
PEOPLE is the first to reveal that Sabrina Carpenter will make her Super Bowl commercial debut this year with Pringles. The pop singer’s ad for the snack brand is set to air during Super Bowl LX on Sunday, Feb. 8, and PEOPLE has an exclusive first look at the teaser.
The 15-second preview begins with Carpenter sitting on a kitchen floor, dressed in a white turtleneck dress and kitten heels. She leans against the wall, holding a Pringles chip shaped like a flower.
“He loves me, he loves me not,” she says, plucking chip petals and shifting her tone with each line. After a gasp, she picks one final chip and declares, “He loves me!” before taking a bite.
While Pringles is keeping most details under wraps, a press release notes that the commercial ties into the brand’s new “Once You Pop, The Pop Don’t Stop” campaign. Fans can also expect additional sneak peeks in the coming weeks.
In recent years, Pringles has featured other celebrities in its Super Bowl spots. Last year, Adam Brody, Nick Offerman, James Harden, and Andy Reid appeared in the 2025 commercial, which celebrated brand mascot Mr. P’s signature handlebar mustache. In 2024, Chris Pratt starred in a similar tribute, and back in 2023, pop singer Meghan Trainor appeared in the Super Bowl ad.
As for other 2026 Super Bowl ads, details are only starting to emerge. On Tuesday, Jan. 13, Elijah Wood revealed he would be part of a Skittles Super Bowl LX campaign featuring an in-real-life twist. Wood, playing a magical creature summoned by a horn to deliver Skittles, will not appear in a traditional TV spot. Instead, he will perform live at a fan’s home.
From Jan. 13–21, fans can enter at DeliverTheRainbow.com for a chance to have Wood show up on Sunday, Feb. 8, to deliver a Skittles commercial. The event will be livestreamed on Skittles’ social media channels, including Instagram, TikTok, and Facebook.
Super Bowl LX will take place on Sunday, Feb. 8, 2026, at Levi’s Stadium in Santa Clara, California.